IntermediateBusiness~10 min
10 A/B Test Hypotheses
Generate 10 A/B test hypotheses for a SaaS landing page — each in the standard "if we change X, then Y will happen because Z" format.
Skills Tested
Hypothesis structureConversion optimisationFormat adherence
Challenge Prompt
This is the example prompt structure. Write your own variation below.
Generate 10 A/B test hypotheses for the landing page of a B2B project-management SaaS. Each hypothesis must follow this exact format: "If we [change], then [metric] will [direction] because [reasoning]." Rules: (1) cover at least 4 different page elements, (2) include the primary metric for each test, (3) reasoning must cite a conversion psychology principle. Output as a numbered list.
Your Prompt
Write your own version. Every word matters — be specific.
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Reward
+100 GeraCoins
Earn GeraCoins for completing this challenge. Redeem across all Gera products.
Hints (3)
- 1The structured hypothesis format is the core constraint — outputs that deviate should be re-prompted.
- 2Conversion psychology principles: loss aversion, social proof, reciprocity, scarcity.
- 3Specifying 4+ page elements prevents 10 variations on one theme (e.g., all CTA button tests).
Related Topics
A/B testingconversion optimisationlanding pageSaaS marketinghypothesis format
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